London Fashion Week

With fashion weeks in full swing, London Fashion week started off the excitement with radical shows that showcased the most talented designers of the city. There was an array of young and interesting talent presenting their latest artistic creations. In general, many shows focused on the identity struggles as the political climate both in the UK and around the world is more hostile. Many designers pushed cultural and gender norms to showcase a new age in fashion. Some trends to watch out for:


Clean-Cut Prep

The more clean-cut prep look is back in place of the athleisure and sweatpants of the past few seasons. Many designers have now responded with creating pieces that shy away from streetwear and are more in the realm of elevated sophistication. You will see more blazers, cardigans and loafers this coming season.

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Military Inspired

Drawing inspiration from military and disaster preparedness, designers are showcase a large amount of vests and camo. From Timothée Chalamet Louis Vuitton harness to Craig Green’s bubble wrap tops and pants, these pieces mix form and function in an incredibly artistic way.

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A combination of streetwear style, many designers are turning to classic work wear clothing for inspiration. We saw a lot of plaid, overalls, and jumpsuits these will for sure be showing up for the 2019 season.

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An up and coming and future thinking designer is Private Policy. Pushing gender norms using unisex clothing style. The designer is truly a ground breaking in his approach to fashion. This season it was no different with many designs showing this forward-thinking design aesthetic. By bringing a social issue to light each seasons the clothes move beyond just simply being an expression of aesthetic and into the realm of being commentary on current social issues. For the Spring Summer 2019 collection the design presented a diverse heritage of Asian immigrants, mixing styles of Punk and Hip-Hop with more traditional Asian clothing. This creates a mixture and a harmony between traditional Asian and western styles. Providing an interesting commentary on the identity struggles of Asian immigrants around the world.

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"The goal is not to attract attention, but to give people a good mood with the way you look" ― Matthias Geerts
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