Swimwear seems to be the next big thing on Instagram. Lots of swimwear brands are popping up on social media to reach a big consumer public. A good marketing strategy if you ask me, and good for me since I get to promote the brands I like most.
Today I’m showing off a great piece of OLOW. A small French clothing brand with surrealistic creativity as a trademark. Floral prints on swim shorts are a trend that will never leave the scene anymore. You see them everywhere; however these floral swim shorts are just something different. The all over floral pattern seems to have escaped from an exotic botanical garden. I think it is great and they are very comfortable in and out of water. So check out OLOW for more great designs.
I’m almost ready with all my outfits from Dubai, after that it will all be about the menswear fashion weeks that are coming up!
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Swim shorts (c/o Olow Trademark) – Shades (c/o Ross and Brown)