Raf Simons and Fred Perry boast a brand-new collection, thriving inspiration from the subcultures and vitality of the global youth scene. For this particular partnership, tops are bedecked with digital photographic prints, shot by British Photographers Gavin Watson and George Plemper.
Watson started photographing at his early springtide. At 16 years of age, he captured over 10,000 photographs of peers and acquaintances. Watson is eminent for documenting generations of kinds growing up, using fashion as a gateway to express identity. On the other hand, Plemper began as a South London schoolteacher, recording working class Britain through the eyes of his students. He refined London’s new town of Thamesmead, alongside the kids who lived there.
Prior to partnering with Fred Perry, Raf Simons already used Watson’s imagery on his menswear design ideas. Simons’ signature details are applied on archetypical Fred Perry silhouettes in this collaboration, counting a surfeit of dropped shoulders on sweatshirts and unforeseen prints and logos. T-shirts, polos, cotton sweatshirts and hoodies are branded with a Silver Laurel Wreath, as well as Simon’s symbolic embroidery.
Image Courtesy/Fred Perry-Raf Simons